Tuesday, December 16, 2008
Affiliate Marketing With Google Adwords
Even though this is the easiest way to make money online I recommend those who advertise on google send traffic to their own website first for a couple of reasons. First of all traffic sent to a information pre sell site tends to provide much higher sales conversions than just using direct affiliate links.
Secondly google has recently tightened its quality scoring of websites making the cost per click skyrocket for many who were sending traffic to direct links. This has priced many affiliate marketers out of using adwords and is widely known as the "google slap".
I've found a good way to improve quality scores and lower cost per click is to write topical blogs and send adwords traffic to them. The blogs can have the affiliate links included in the text. For best results the text links should be the same or related to the keywords bidded on in an adwords campaign.
A critical part of adwords success is the ad itself. The ad needs to have a high clickthrough rate to recieve a lower cost per click. An ad should have keywords that the advertiser is bidding on included in the title. Many ads should be created and tested. The ads that have low clickthrough rates meaning usually below 1 percent should be deleted.
One technique that can be used is dynamic keyword insertion. With dynamic keyword insertion google will put the keywords in the title of an ad automatically. To use dynamic keyword insertion in place of the title one must put {keyword:default}. In place of default a keyword or phrase should be used in case a keyword phrase bidded on is too long for google to automatically insert the keyword.
Keywords are another important consideration in using google adwords. The better keywords to bid on are usually specific lower traffic words rather than the higher traffic general terms. For example a keyword like "music" will not convert to sales as well as words like specific songs or artists names.
The more closely the keywords are related to the topic of the website the better. Just like ads underperforming keywords with low clickthrough rates should also be deleted and new keywords periodically tested.
Where many go wrong with adwords is they set up an ad campaign and never go back to make changes. In order to be successful using adwords an affiliate marketer must continually make adjustments to fine tune their campaigns. This means they must constantly be testing new ads and keywords and deleting underperformers. If one does this consistently an adwords campaign is likely to cost much less and be more profitable.
Article Source: http://www.ArticleStreet.com/
Monday, December 15, 2008
4 Things Affiliate Marketers Need
After a LOT of research, as well as plenty of trial and error, I have learned some very important things to look for in home businesses, work at home jobs, affiliate programs and all the other types of work at home business opportunities. My preferred niche is in affiliate marketing, this vs. traditional marketing is by far easier and more lucrative in the long run. You can build a higher residual and passive income this way. My opinion, of course, but try it out for yourself and see that I know what I am talking about.
Useful Tips
1) Starting a successful online business begins with research.
Look into every aspect of your business, Are you going to need inventory, storage, up front money? Websites, domains, and hosts are very important factors in research! The wrong web host and you are doomed from the beginning*. Write it all down so you can look back from time to time. Research your niche, by that I mean what kind of business would best suit you and your needs. What are you good at? Think about this question before you go any further and write down your answers so you can research them.
2) Websites, domains, and web hosts are crucial in your success.
Like I said above*, Most Internet businesses, that have a drive to succeed, focus all of their time and resources on building a great site, and then trying to drive tons of traffic to that site. I recommend staying away from Free web hosting for a business , Most free hosting has drawbacks such as they reserve the right to place ads of all kinds on your site, this looks very unprofessional and will make you lose business in the long run, so beware, free isn’t always good. Check out reviews on the host of your choice to make sure they have good credibility standards on the internet. I personally recommend Host 4 Profit as they have always had great customer service, and they, to my knowledge, are rarely if ever down like some hosts I’ve ran across in the past. Anyway, research this one immensely.
3) One of the biggest key factors in building a successful online business is traffic. Only after you have chosen the right name and host for your business should you move to this step. There are many Free ways to get traffic on the web; Articles, blogs, free advertising sites there are plenty of, traffic exchanges like Traffic Swarm, Traffic G, etc. Making sure you get enough backlinks to your site makes the Big difference. Search engines like Google, Yahoo, MSN will not pick you up if they can’t find you. Make your website available to be found by getting your link on everything you can, but always staying within the rules of advertising, otherwise you do more damage than good to your business. If you have NO traffic, you have NO sales. No sales equals No Business. You see the effect here.
4) Perseverance, it’s not something you can find online it’s something you have to find within. I know you’re thinking now why did I put that in there. Perseverance is what you will need most when you start and try to maintain an affiliate marketing online business. When you work at home you get to set your own hours and granted you can even work while still in your PJ’s but at home there are constant distractions to stop you from staying on task. Someone will stop by, the kids will start fighting, emergencies arise, the phone never stops ringing, etc… You name it, it will be sure to happen. This is why perseverance is in my top 10 tips to maintain a successful online business. You must make it a point every night before going to bed to make a ‘to do’ list for the next day concerning your business. This strategy has helped me most of all and it keeps me on task.
Quote of the Day:
"Any Statement made after the phrase 'I AM' has power, whether positive or negative, it will have power"
To Your Success and Happiness In your NEW Life!
Copyright © Tabitha Palmer
About The Author
Tabitha PalmerI have 5 children and that in itself is a great accomplishment, most people rarely get the chance to have more than 1 great accomplishment in their life,My online business is #2. Now I am working on #3!
For legitimate business opportunities visit: http://www.OnlineWorkForFree.com
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What is an Affiliate and How Can You Make Money?
If you're looking to make money online, affiliate marketing just may be the answer to all your problems! Granted affiliate marketing isn't a get rich quick scheme, however, if you are determined and patient, it could very well make you thousands of dollars a month! By definition Affiliate Marketing is an Internet-based marketing practice in which a business rewards an affiliate for each visitor or customer brought about by the affiliates marketing attempts. For instance, say an electronic business pays you 10% on all sales that you make and you make $1000 for that company then you would receive $100.
Okay so it isn't that much but this was simply an example, and you can join a few programs or you can join a program that offers all sorts of products. So you could either sell electronics for the site above which would include; laptops, computers, audio systems, TVs, etc. Or you could join a site that sells electronics, digital products, gaming consoles and make X amount of percentages on each site.
So how does this work exactly? How do they keep track of you? In most all instances you will sign up for a program and receive a special affiliate ID. Lets say mine is Kristi667, so at the end of the link(s) available on the affiliate program I joined I would see Kristi667. Once you start advertising and marketing and even making affiliate sites, you will add THAT link with THAT affiliate id and this is how you will receive cookies.
In most instances you will get a cookie from that site for 15-90 days which means someone could click your link now and not buy anything, but that could come back to the site in 30 days and you will still get credit for the sale. It's important to make sure the site you join does accept cookies or you could be missing out on sales!
Some sites will pay per sale, per lead, per sign up, etc. It really depends on the company you decide to join. Some people find it easier to sell and others find it easier to get people to sign up for things. Whatever you find you are the most comfortable with is the program that you should join! If you are really new to Affiliate Marketing and you want to test a few things out, go for it! As long as you follow the affiliate programs rules and guidelines, you can pretty much do whatever you want in order to make money and get those sales.
This author is a HUGE fan of Affiliate Site Article Source: http://EzineArticles.com/?expert=Kristi_Ambrose |
Affiliate Marketing - A Global Business on a Shoestring
Affiliate marketing business is an ingenious model of small business with huge leverage.
Merchant and marketers leverage on each other's strength to cover their weakness. In the end, both win.
Affiliate marketing has its advantages and disadvantages.
If you are considering starting a small business, and are looking for one which requires little capital, it is good to do some research and comparison between affiliate marketing and other forms of small businesses.
The purpose of this article is to give you an overview of this online business as compared with an office job or other business:
1. Low Cost Business
Most people are worried about incurring high capital to start a business.
Affiliate marketing is one business that you can truly start with a shoestring and yet have global reach. There is cost involved in joining an affiliate network. The only cost you will incur is in setting up your own website, which is almost negligible compared to other business.
2. Inventories Not Required
In other businesses, especially the traditional ones, managing the production and inventories is the most stressful and costly part of business. Human and financial resources are needed to take care of this part of business to ensure continued support and alignment with the sale and marketing function.
In the case of affiliate marketing, it is a clean business. There is no production, and no inventory to manage. Your business involves selling of information and knowledge. It is a true-blue knowledge business.
3. Unlimited Income
Depending on your skills, the earning potential is literally unlimited.
You are only limited by your ability to sell. The core skill for this trade is information marketing.
Your earning wouldn't be hurt by raw material cost, production disruption, inventory cost, and any costs associated with material handling of physical product.
The beauty of the business is: It can run on auto-pilot after the initial set-up stage and continue working for you tirelessly like the genie of Aladdin Lamp.
While other businesses needs on-going operating expenses to keep the business running, this business enable you to leverage your knowledge a thousand-fold with one-time effort and generate a stream of long-term income.
4. Worldwide Business
With affiliate marketing, you are effectively having a global business.
Unlike traditional businesses, your market is not limited to your city or even your country. It doesn't depend on location, and hence does not have the problem of rising rental cost when business is good.
At the click of the mouse, you can have access to a global market of 1.46 billion online users. The requirement is to set up your website (the cost of which is a tiny fraction of rental cost in traditional business) and master the skills of internet marketing.
5. Risk
As an affiliate marketer, you are not required to make any capital investment to start you business. This makes it a virtual risk free business. If you fail, or rather quit before you succeed, all you stand to lose is your time.
With no capital involved in starting the business (except for some marketing expense for promoting the affiliate product), it offers the lowest burn-rate among business ventures. This means a significantly longer sustainability period and hence a higher success rate.
6. 24-Hour Sales
It is a business that leverage on technology to work for you.
Your business is global in nature, self-running 24-hour a day. At anytime, there is always someone in some part of the world actively surfing and looking for your product offerings. Your business is literally opened round-the-clock, making money for you even when you are sleeping.
One Salient Point Though:
Despite all the advantages listed above, affiliate marketing is a notoriously competitive business with lots of scams and hypes to lure those with a get-rich-quick mentality.
Success in affiliate marketing belongs to those who take the business seriously, plan it out meticulously and execute the plan relentlessly.
Like any worthwhile business venture, it takes lots of patience, focus, knowledge, hard work and determinations to become successful in affiliate marketing.
If there are any risks involve in this business, they are within your control.
Jordan Cheng is an entrepreneur consultant who empowers the entrepreneurial-minded with free resources in http://www.1stHomeBizSuccess.com If you like to start a home business without taking high capital risk, why not get a world-class niche affiliate marketing education first. It is FREE for now!
Article Source: http://EzineArticles.com/?expert=Jordan_Cheng
Affiliate Marketing Tips - What Are the Most Common Affiliate Marketing Mistakes?
Affiliate marketing may seem like a new phenomenon to those working on the Internet, but in reality it has been around for a long time, simply in other forms. The difference that the Internet includes is what I call the equalization factor, which is the ability for anyone anywhere to become an affiliate marketer and have the opportunity to make money on the Internet by using simple affiliate marketing tips. In an effort to level the playing field further, here are a few tips for avoiding the most common mistakes.
Tip 1: Always Maintain Control
It's easy to allow yourself to be swayed by promises of large financial returns promote products and/or services that you don't truly believe in. Avoid this situation at all costs! To allow this to happen is to lose control of your Internet based business and it is usually the beginning of the end. It is most commonly referred to as 'selling out' and once you're branded a sellout, potential customers will have a hard time trusting you in the future.
Tip 2: The Truth Only Hurts When You Don't Stick to It
I hope that I can emphasize this point enough -do not under any circumstances lie to your readers about the quality of a product or service you are offering or representing. A single untruth can not only come back to haunt you it could also result in the end of your Internet business.
In this article we've looked at affiliate marketing tips and how to avoid the most common mistakes made when first beginning an affiliate marketing adventure. The biggest key to success is to understand that you're not going to become an overnight millionaire - success comes with hard work so prepared for long hours and sleepless nights if you have big dreams.
Fabian Tan is a well-known Internet Marketing expert and the author of the popular 45-page Report:
"Murder Your Job: How To Build Cash Sucking Autopilot Businesses In 30 Days Or Less!"
Head over to http://www.MurderYourJob.com to get your FREE copy now!
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Article Source: http://EzineArticles.com/?expert=Fabian_Tan